BakeUp Is Here — Turning the Art of Baking Fish Upside Down

December 11, 2025 | News

We’re thrilled to announce the launch of BakeUp, a brand-new kitchen innovation designed for everyone who loves perfectly baked fish.

It all started with a simple question: How do you get fish to bake evenly — on all sides? After countless tests and prototypes, we found the answer by rethinking the process itself. Instead of letting the bottom of the fish sit in its own juices, BakeUp keeps it elevated, allowing hot air to circulate freely. The result? A golden, crispy crust all around — no flipping, no excess oil, no soggy surprises.

Whether you’re a home cook, a foodie, or someone who simply loves healthy, flavorful meals, BakeUp will change the way you bake.

Stay tuned for recipes, launch updates, and a peek behind the scenes as we share more about how BakeUp came to life.

Bake evenly. Bake beautifully. BakeUp.

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